Burger King Takes On McDonalds

Burger King launched a big advertising push against its competitor, McDonald's, and it looks like it's going to be a literal food fight.

Take a look at this new spot that promotes BK's new breakfast sandwich. But, the fast food giant doesn't even try to showcase a unique offer, instead it shows the King as a corporate spy breaking into Mickie D's headquarters to take their recipe for its Sausage McMuffin with egg.

There is a voice over with the announcer stating, "It's not that original, but it's super affordable."

And, it's only a buck. Do you think BK can compete with McDonald's when it comes to breakfast sandwiches. Leave your comments below.

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)

Meet the PIX Morning News Team
Sukanya Krishnan Co-Anchor PIX Morning News
John Muller Co-Anchor PIX Morning News
Craig Treadway Co-Anchor PIX Morning News "Early Edition"
Linda Church Weather Anchor PIX Morning News
Jill Nicolini Commutercast Traffic Reporter PIX Morning News
Lisa Mateo Feature Reporter PIX Morning News
Dr. Steve Medical Reporter PIX Morning News "Ask Dr. Steve"
James Ford Reporter PIX Morning News
Tamsen Fadal Totally Tamsen PIX Morning News